Over 350 international, regional and local qualified hosted buyers who have booked their place at Meetings Africa 2013

(TRAVPR.COM) SOUTH AFRICA - February 13th, 2013 - Few days to Meetings Africa 2013, interest from high-quality buyers is exceptional, with the number of buyers already confirmed to attend the show having eclipsed last year’s number of buyer delegates by 67 percent.

There are almost 350 international, regional and local qualified hosted buyers who have booked their place at Meetings Africa 2013. This is a good indication that this year’s event will deliver outstanding business and networking opportunities to all delegates and will establish the African region as one of the world’s premier business events destinations.

For the first time, an internationally renowned buyer qualification process was put in place, with exhibitors therefore assured that only buyers with a serious intention to do business with Africa will be in attendance at the show. The buyer qualification system has been organised by exhibition hosts, the South African National Convention Bureau (SANCB), which was officially launched at Meetings Africa 2012.

South African Tourism CEO, Mr Thulani Nzima, says the numbers are impressive. “They show that global interest in South Africa as a business event host destination is growing and that the industry can optimistically look forward to reaching the delegate and tourist arrivals targets we have set.”

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