FN Designs, in collaboration with WTD Magazine and supported by retail giant Bloomingdale's Home - Dubai

(TRAVPR.COM) UAE - February 18th, 2014 - FN Designs, in collaboration with WTD Magazine and supported by retail giant Bloomingdale's Home - Dubai, will showcase works of 10 regional designers at Design Days Dubai from March 17 to 21, 2014 reinterpreted from "10/100/1000" - a unique stool design concept conceived by designer Francisco Torres. Working with certified wood and natural finishes, each designer has created one masterpiece which was then used to produce 10 pieces of a kind only. The collection will be exhibited and sold exclusively at Bloomingdale's Home - Dubai for USD 1,000 each from March 17 to April 17, 2014.

H.H. Sheikha Wafa Hasher Al Maktoum, founder and director of FN Designs, commented, "We are proud to support this exhibition that brings to the fore unexpected and innovative forms that are bound to challenge the conventional landscape of furniture design. It is truly wonderful to see how these young designers have turned a simple, utilitarian stool  into functional sculpture with playful geometric shapes".

“As an international brand, we are honoured to support international art and local cultural activities that resonate with both our customers and visitors in the region. As the first major retailer to participate as an off-site exhibitor for Design Days Dubai, we look forward to giving our customers a unique and engaging shopping experience through this highly-anticipated exhibition,” said Dee Sarai, General Manager, Bloomingdale’s-Dubai.

Each piece is a work of art. Meitha Al Mazrooei, Editor, WTD Magazine, said, "Interiors are no longer decorated, they are curated. Contemporary furniture has become the new collectible with more people investing in signature pieces. Rather, blurring of the line between disciplines of art and design. '10/100/1000' is very contemporary and community led program that is a response to the current interest.”

Participating Designers
Bahar Al Bahar, Fatima Al Zaabi, Hatem Hatem & Nada Abu Shaqra, Khalda El Jack, Noora Al Awar, Raneem Alnrshe, Ranim Oruouk, Reyan Hanafi, Sarah Al Agroobi and Rasha Dakkak & Noor Jarrah and Sema Orouk

About FN Designs
Dubai based FN Designs takes pride in promoting art in the Middle East and making it accessible to all by creating a more design-centric social community within the emirates through innovative and collaborative events. Home to a bevy of young artists, FN Designs was conceived in 2008 by H.H. Sheikha Wafa Hasher Al Maktoum, who is founder and director of the multi-disciplined art and design studio, and is recipient of many prestigious awards including 'Patrons of the Arts Award' by His Highness Sheikh Mohammad bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai. Conceptual and visual design, illustrations, photography, publication and clothing are among the many pragmatic and creative solutions offered at the studio.

About WTD Magazine
WTD is an architecture and design publication based in Dubai. It acts as an essential component of design discourse in the Middle East. The publicationdocuments the thought process by which our cities are built and acts as a channel to project possibilities.

Through community interaction WTD intends to provoke a reaction from the public in order to reconstruct our current built environment. Where it uncovers the local untapped creative force that can shape the future of our communities and direct it towards one that has potential. The publication acts as a threshold between genius design and its final physical form.

About Design Days Dubai
For its third edition this year Design Days Dubai will again host an exciting mix of galleries from around the globe, bringing together an inspiring selection of work from both emerging and established designers.  While the emphasis will be on collectible contemporary design, the fair will also offer a fine selection of modern, 20th-century work.

The 2014 edition of Design Days Dubai will run from 17–21 March at The Venue, Mohammed bin Rashid Boulevard, Downtown Dubai. Running a day longer than previous editions, the fair’s final day, Friday 21 March, will include a special programme of family-oriented events, offering an unprecedented opportunity to discover world-class design and engage with some of its leading practitioners.

For media contact:
Hina Bakht
Vice President
MPJ (Marketing Pro-Junction)
Mob: 050 697 5146
h.bakht@mpj-pr.com
http://www.mpj-pr.com

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