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New travel website launched giving consumers all the online tools they need to build their own holiday packages – their dates, their destinations and on their terms…

(TRAVPR.COM) SOUTH AFRICA - April 23rd, 2014 - Cape Town, April 2014 – Travel consumers the world over have benefited from technology allowing them to build custom holiday packages that suit their dates, their destination needs, on their terms.

With this week’s launch of a new travel website by Imagine Holidays, this flexibility and functionality has now too been extended to South African travellers.

Imagine Holidays’ new website draws on API feeds in to key travel suppliers’ systems to generate a vast selection of travel options that suit the exact search terms that the consumer selects on the Imagine Holidays homepage.

Consumers are now able to select their departure city – Johannesburg, Cape Town or Durban, their desired date of departure, length of holiday and destination. And with the click of a button, the system generates a myriad of packages that suit their selected criteria, with live pricing and live availability.

You get exactly what you want, for when you want it and where. All the packages displayed include flights and taxes, as well as accommodation for the selected holiday period and transfers if included.

What’s more if the dizzying array of search results have you stumped, you can filter the search results by price, star rating and room basis to shape the holiday that best suits your needs.

The website also provides useful information on hotels all over the world, including nearby attractions, facilities and highlights, as well as beautiful images that will have you imagining your next holiday hop. 

Then it’s just a quick call to one of Imagine Holidays’ Travel Experts to book that dream package. It’s as simple as that!

“This unique new website empowers South Africans to make holiday selections based on their exact preferences. It does not, as is the case with other holiday websites in South Africa, force consumers to buy a range of products, destinations and dates that the travel agency has selected for them and packaged up on their behalf,” says Managing Director Robin Deller.

“The new Imagine Holidays site shows consumers what’s possible – the top-selling destination and packages we’re offering – but also takes their holiday decisions to the next level, allowing them to search for and build the holiday package that best suits their destination desires, date of travel, length of stay and facilities.”

Phase 2 will see Imagine Holidays introduce even more destinations, hotel choices, functionality and reviews.

“We see this initial step as the starting point for the consumer and by reviewing the search history over the next few months, we will focus our attention on destinations that consumers are indicating to us appeal most,” concludes Deller.

With Imagine Holidays, your next holiday is just a few clicks away.

Visit to view this newly launched travel site.


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