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Industry’s first collaborative travel itinerary and social experience platform provides travelers with everything they need to enhance their journey and opens up unrealized revenue potential for travel companies

(TRAVPR.COM) UNITED STATES - November 3rd, 2015 - Umapped, the new collaborative itinerary and experience solution for travel brands,  online suppliers, and the travel agency community, today announced that Lisa Israelovitch, the company’s CEO, will take Center Stage at The Travel Innovation Summit to present their technology to industry leaders. Umapped makes traveling together better with its interactive tool that centralizes communications, leverages social networks and streamlines the fragmented travel environment for travelers and travel brands. The two-day summit showcases the next wave of innovation in travel and takes place at The Phocuswright Conference November 16-19, 2015 in Hollywood, Florida.

Travel companies and professionals may think they are connecting with consumers by using a variety of channels, including static email confirmations, social media, blogs and online marketing. However, frustrated travelers are left to collect and organize booking details, changes, activities, recommendations, and events, with no easy way to share them with others. This leaves an enormous market opportunity for collaboration and engagement solutions between travel companies and travelers. One that is still largely untapped, and underserved, until the introduction of Umapped.

Unlike the current itinerary tools that are disjointed, impersonal and primarily transactional, Umapped is the first itinerary management and experience tool that brings suppliers, agents and travelers together to collaboratively create a content-rich itineraries, consolidating trip details, curated content, and real-time updates into a mobile tool for travelers that extends to their personal and social networks.  The data-centric technology empowers travel professionals to generate incremental revenue and engage with their customers, creating continuous connections and relationships by providing travelers with everything they need at every stage of their journey.

“Travel engagement technology is in line for a makeover,” explains Lisa. “In previous generations, travel was treated as an ordinary consumer good. Innovation in the travel industry begins with improving the quality of travel,   so consumer needs have to be at the center of everything. The time has come for travel brands to aggregate trip details and relevant offers into one place instead of providing information in fragmented pieces.            Using the Umapped white-label platform, travelers can discover recommendations from influencers as well as from social networks and friends, providing them with the experiential content to plan, book and explore during their journey. We are thrilled to be sharing our story and vision at The Travel Innovation Summit.”

Each year, Phocuswright’s Travel Innovation Summit selects a handful of global innovators to demonstrate applications, technologies and solutions with the potential to transform travel planning, purchasing, and sharing. Phocuswright's experienced analyst team carefully screens each candidate to find the best and eliminate the hype to avoid, and Umapped was selected as an ideal candidate for the showcase.

Though Umapped may still be considered a startup, the travel platform has quickly acquired a significant customer base from around the world. The turnkey, white label SAAS platform is available to travel brands including TMCs, travel agencies and OTAs, tour operators, resorts, and DMOs. Travel professionals and suppliers can even collaborate with each other to create a unified, co-branded mobile experience for travelers while streamlining their workflow.

“We have always focused on finding ways to to maintain our market leader position and to exceed client expectations,” said David Hu, President of Classic Vacations, an Expedia company. “We understand that today’s travelers want convenience, relevance, and real-time information at every touch point. Partnering with Umapped provides us the optimum opportunity to collaborate with our travel advisor partners and help them to capitalize on the ever-growing “I want it now” market to increase revenue and create lasting connections with our customers. We are very excited about this new chapter in our company’s evolution and the important role that this product offering plays in our overall strategic plan.”

If you are a travel brand ready to engage with your customers, visit to learn more about transforming your static booking confirmations and content into a collaborative and social, mobile experience.

About Umapped 

Umapped is the groundbreaking collaborative itinerary management and experience platform used by leading global travel brands and travel professionals to engage with their customers throughout the entire travel lifecycle.

The Umapped platform is white labeled for travel bands and consolidates bookings, curated content, and real-time context-sensitive information into a social and mobile tool for travelers. Umapped customers report an immediate increase in their productivity by up to 10x due to the collaborative features, integrations and real-time updates that are delivered to their clients.

Travelers collaboratively build on their itineraries, share recommendations with friends and discover new experiences, making Traveling Together Better.

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Name: Lisa Isrealovitch
Company: Umapped
Phone: 514.909.0685
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