Triometric’s innovative XML analytics platform is now fully customised to analyse search and booking data for airlines deploying the NDC-Xpress distribution and merchandising platform.
(TRAVPR.COM) UNITED KINGDOM - November 10th, 2015 - EGHAM, UK, 5th November 2016 – Triometric, the leading provider of real-time XML business intelligence to the online travel industry has expanded its solutions portfolio for airlines with the launch of Analytics for NDC-Xpress, a flexible business intelligence platform. NDC-Xpress, a powerful distribution and merchandising platform from Farelogix, enables airlines to implement IATA’s New Distribution Capability (NDC) and deliver airline-controlled merchandising, pricing and API distribution in a SaaS model.
Triometric Analytics for NDC-Xpress is the optional analytics layer that monitors the XML data stream passing through the NDC-Xpress platform to deliver granular intelligence on markets, customers and channels. Triometric translates raw XML request and reply messages into meaningful insights that airlines can use to make data-driven decisions to optimise their merchandising and distribution operations. In parallel, the Triometric platform can deliver insights into a range of operational key performance indicators.
Understanding how travellers search and book for travel is vital for airlines embracing NDC. Triometric analytics helps airlines harness the intelligence embedded in the XML message streams that make up millions of search requests, offers and bookings every day. The analysis gives airlines deep insight into their customers’ travel intentions and preferences and helps them tailor better offers for conversions.
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