Africa destination specialists, KAMAGEO, are set to launch an integrated marketing and representation campaign on behalf of Uganda to increase tourism to the country, by showcasing the vast range of tourism products it has to offer.
(TRAVPR.COM) UGANDA - January 26th, 2016 - UK-based marketing agency, Kamageo, will be responsible for engaging with UK & Irish travel trade professional, the media and with consumers as Uganda looks to promote itself beyond its own borders.
“For the first time ever, Uganda will have public relations and marketing representatives in our three major source markets - North America, Ireland & UK, and German speaking Europe,” said Mr. Stephen Asiimwe the Chief Executive Officer at Uganda Tourism Board (UTB).
Tim Henshall, Kamageo’s Managing Director added “As well as its world-famous mountain gorillas, the country has a wealth of national parks, an abundance of wildlife, incredible lakes and waterways including the Nile, truly outstanding birding and a wide range of adventure activities. You can make it ‘Your Uganda’ by choosing out what matches your personal dreams.”
Kamageo has a decade of destination marketing experience in Africa. They are the UK tourism office for Malawi, Swaziland and Rwanda, as well as having experience on specific projects for over 15 different African countries.
ABOUT UGANDA
Uganda has 10 national parks providing the best of East Africa. These include Bwindi Impenetrable Forest (home to the mountain gorilla); Queen Elizabeth National Park, rich in game and home to the tree climbing lion; Murchison Falls National Park where the mighty Nile squeezes through a narrow gorge before it falls over 140ft; the hidden gem of Kidepo Valley National Park - a true untouched wilderness; and Jinja, the adventure capital of Uganda and the source of the River Nile
Wherever you go in the country, travellers will encounter many different cultures, foods and lifestyles, all linked by the smile and warmth that defines the people of Uganda.
FOR FURTHER INFORMATION PLEASE CONTACT:
Adele Cutler, PR Director Kamageo
Tel: +44 (0)1664 823750
adele@kamageo.com
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