Perspective Group Expands PR Division With New Hire
(TRAVPR.COM) USA - March 29th, 2016 - Perspective Group, the leading global, independent PR & Multimedia company for the timeshare industry is further expanding its PR and editorial team with the appointment of a new PR Executive.
Cristina Jimenez, who holds a Bachelor of Arts in English from the University of Central Florida, joins the Orlando based team to assist with the continued growth of the company’s PR and Digital Marketing divisions.
Ms. Jimenez will be the primary account executive for a selection of key clients that benefit from Perspective Group’s extensive mainstream and niche market distribution. Fluent in Spanish, she will also expand upon services offered to clients based in Mexico, the Caribbean and Spain.
“Finding the right people to hire when you’re continuously expanding is critical to maintain and improve upon quality of service. We’re delighted to welcome Cristina Jimenez to our team, and look forward to her growth within the company,” says Paul Mattimoe, President & CEO, Perspective Group.
Perspective Group is best known for a number of instantly recognizable brands within the timeshare industry:
Its original service, TimeshareStaff.com, continues to recruit sales, marketing, management and administration staff for resorts all over the globe, and remains the most popular recruitment website for the timeshare industry since its launch in 2003.
Perspective Magazine, which is now in its 11th year, is the most read independent trade publication globally. Its high quality print publication is distributed to senior level executives and is featured at all major conferences around the world, but its huge online reach is what sets it apart from other industry publications - from its website, to large social media audiences, and most recently, the launch of the only native timeshare news app available on Apple App Store and Google Play Store by searching “timeshare news.”
The Global Networking Expo, more commonly known as GNEX Conference, is a timeshare industry leader’s conference that attracts more than 200 attendees representing over 125 companies worldwide. The 7th annual conference will be held at the Westin St. Francis, San Francisco, California from 30th January – 2 February 2017. Perspective Group also hosts the Canadian Resort Conference on behalf of the Canadian Resort Development Association, with the 3rd annual event being held September 13-14th, 2016 at Hilton Niagara Falls, Niagara Falls, Canada.
In 2015, Perspective Group also launched a brand marketing division, with a suite of services known as INTUITION, aimed at improving customer engagement and revenue. Focusing heavily towards online reputation management, online reviews and customer feedback, INTUITION’s technology already helps more than 100 hotels and resorts to identify areas of success and areas for improvement in order to boost reservations and vacation club sales.
About Perspective Group
The Perspective Group provides a plethora of products and services for the timeshare, hospitality and travel industries. From publications and PR, to conferences and customer engagement strategies, this dynamic and globally recognized company can assist companies looking to improve their brand visibility and reputation, leading to better customer satisfaction and revenue. For more information, visit http://perspectivemagazine.com and http://intuitionbrandmarketing.com.
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