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WOMEN AND MEN HAVE WIDELY DIFFERING OPINIONS ON WORLD’S MOST BEAUTIFUL CITIES
Industry: Destinations       

CitiesBeautiful.org has researched differences in opinions on beautiful cities as correlated to gender, age, education, etc. Statistically significant variations have been identified for many of these demographic factors – notably gender. The identified variations in opinions hold important implications for the businesses and government agencies focused on tourism.

(TRAVPR.COM) UNITED STATES - December 4th, 2018 - CitiesBeautiful.org (http://citiesbeautiful.org/) is a website dedicated to providing people everywhere a broadened and deeper understanding of civic beauty.  CitiesBeautiful.org recently surveyed people from around the world on their choices of the most beautiful cities, from among 25 cities on 6 continents. The survey respondents were also asked their basic demographic profile – gender, age, education, language spoken, number of countries visited, and so on, for a total of 12 demographic characteristics.

 Concerning gender, the differences in the opinions of men compared to women were statistically significant. To cite a few examples:

·  Cities much more frequently named beautiful by women than by men included Prague, Budapest, Sydney and Vancouver.

·  On the other hand, cities much more frequently named beautiful by men than by women included Chicago, Athens, Hong Kong, and Fez.

·  San Francisco, Rio de Janeiro, Kyoto and Jerusalem were cities named in approximately equal numbers by women and men.

 Statistically significant differences also arose among several of the other 11 demographic traits investigated, some of them surprising and all of them interesting. For example, statistically significant differences arise between the beautiful city choices of English speakers and Spanish speakers.

 The results have important implications for the travel industry, government agencies that promote tourism, and various other disciplines -- city planning, architecture, behavioral science, and so on. Several of these implications, together with the complete survey results, are summarized in the video https://youtu.be/allVvwPFZDY  The survey results are also available in an article entitled “Demographic Differences in Perceptions of Beautiful Cities”; the article can be read and downloaded, free of charge, at the CitiesBeautiful.org website at http://citiesbeautiful.org/blog

 About CitiesBeautiful.org

 CitiesBeautiful.org promotes the appreciation of cities around the world. A key feature of the website is a Civic Beauty Rankings test (CBR) – a psychometric questionnaire somewhat like a Myers Briggs personality assessment test – with which website visitors can determine the types of urban places they will find most beautiful.  With their test results, visitors then can take customized, interactive map tours of 1,800 beautiful places in 25 cities on six continents. For example, the webpage for Paris is http://citiesbeautiful.org/city/paris

 The CitiesBeautiful.org website contains a considerable amount of additional information.  For example, see the website’s “Beautiful Book” tab for a free e-book containing brief biographies on 40 of the most important aesthetic philosophers, architects, city planners, and behavioral psychologists over the last 2,600 years; an identification of 15 "common threads" in their theories of civic beauty; a detailed explanation of the method used for calculating the Cities Beautiful Index (CBI) of each city; and much more. 

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CONTACT INFORMATION
Name: Gilbert Castle
Company: CitiesBeautiful.org
Phone: 4158710415
Email: info@CitiesBeautiful.org
Web: citiesbeautiful.org/
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