Are Baby Boomers fading fast and giving up their seats to Gen X and Y or is that all a lie? The 2043 report presents a different point of view.
(TRAVPR.COM) CANADA - October 8th, 2013 - By studying the dates of each generation and Life Expectancy patterns and projections, travel trade speaker, trainer, author and columnist Steve Crowhurst, founder of SMP Training Co., has written a report on when the last of the Baby Boomer travellers will fade from the travel scene.
"Not until 2043." Crowhurst states." do we see the Baby Boomer traveller turning 80 which is the new life expectancy age - this means Baby Boomers from the youngest to the eldest are travelling for another 30 years."
Crowhurst's report suggests there is no time like now for travel agents to review their client acquisition model. It's time to attract and grow Gen X & Y clients and at the same time continue to court and retain and grow the Baby Boomer generation, too. They still buy, travel and they still rock according to Crowhurst.
The 2043 Report contains the Crossover Chart plus other reference charts and links that help illustrate the points made in the report. The report can be found here:
http://www.smptraining.com/2043-report.html
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